A Painted moon with the text 'Soul Story'


Writing a Book for your Business?

Join my community of authors for 60 minutes of virtual writing sprints, accountability, and camaraderie totally for free!

Get your word count up inside Write Club on

Thursday 7th March 2024, 1pm-2pm GMT


The first rule of Write Club?

We dont talk about writing; we just write.


One reason your book’s not written yet?

You’re not making time to write it. 

You talk about writing it.  You think about writing it.  Maybe you even learn about writing it. 

But you’re not actually ever…. writing it.

Let me help you with that.

Write Club is a no-teach, low chat writing group for experts, coaches and online business owners writing books for their businesses. It’s designed to give you the structure, the accountability and the company while you bash out your book, and while it’s usually only available to members of my paid group book coaching program on the 7th March 2024 I’m inviting any aspiring authors to join us for free.

So if you’re in need of  a friendly kick up the bum so you can finally get your writing mojo on? Join us?

The first rule of Write Club?

We don’t talk about writing in Write Club.

We just write.

Writing your own book with Cate Butler Ross

You’re writing a book and you want it to sky-rocket your authority and totally blow up your business but…

You just can’t get it written!

Look at it like this. A decent length non-fiction/self help book is around 30,000 words. That means, if you wrote just 350 words a day for the next three months you’d have your first draft finished.

So if you want to kick start your writing routine, join us on Thursday 7th March 2024 from 1pm-2pm GMT over on Zoom for 60 minutes structured writing time.

Cate Butler Ross Story Telling Guide by the Luminous Media

The Luminous Write Club is the writing club you’ve been waiting for.

It’s 60 minutes. Every Week. Getting the words on the page. Inching  your project closer to completion. Accountability. Camaraderie.


Oh, and you’re never gonna to be asked to read what you’ve written out loud, OK? (Phew).

It’s also not really about using the time to:

Re-write something you’ve already written.

Edit what you wrote last month (again).

Think about what you’re going to write.

Research that thing.

Do a quick outline…


(AKA procrastination)


It’s the time for getting the words out of your head and onto the page, because that’s how writers get things moving.

And get things finished.

 Join Write Club for the Autumn 2022 cohort and get your writing project done before another year rolls around.

No more excuses.

Because they know

You never become a writer ‘one day’

You become a writer when you make space for it TODAY


Hi, I’m Cate

I’m an author, ghost-writer, book coach and online business owner.

I teach coaches and experts not only how to plan, draft, write and finish their books, but also how to build a funnel around it too, so that when it’s finished, your book does more than just look good on your bookshelf, but actually drives traffic to your signature offer from day one.


I’ve been coaching, co-writing and ghost writing for self-published authors since 2013; spent 15+ years writing for top glossy magazines, and taught content to online business owners for five years.

Inside this workbook, I’m handing over the signature framework that is difference between writing a book that blows up your business, and a book that barely makes an impact at all, plus the essential questions you need to be ask to create your book strategy, before you even put pen to paper.


Stop dreaming of being a writer and actually become one

Make the space to start writing today.